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A comprehensive analysis of the residential water treatment market for the European Region (Germany, Russia, Turkey, Ukraine, EMEA others) including market sizing, market share by competitor, drivers, restraints and market forecasts to 2023. This report is a combination of all individual country reports located in Europe.  Only select countries are included with a chapter that is a combination of other European countries and the Middle East and Africa.

[Published June 2017]

Companies Featured


Grünbeck Wasseraufbereitung GmbH, Aquaphor, BWT AG, Culligan International Company, Pollet Water Group (PWG), BRITA GmbH, Coway Co. Ltd., Hans Sasserath GmbH & Co. KG, Kinetico Inc., Amway, JUDO Wasseraufbereitung GmbH, EcoWater Systems LLC, Honeywell Braukmann, among others.


BWT AG, Amway, Aquaphor, The Geyser Company, Novaya Voda, Brita GmbH, among others.


EcoWater Systems LLC, Woongjin Group, Ova, BMB, Arçelik, Amway, Aquaphor, Waterbox Co., Inc., Ihlas Ev Aletleri Imalat Sanayi ve Ticaret AS, Pollet Water Group (PWG), BWT AG, A.O. Smith Corporation, Aquamatch, Rainsoft, among others.


Ecosoft, BWT AG, Amway, Aquaphor, EcoWater Systems LLC, Bluefilters Group, Brita GmbH, among others


Market Definition by Product:

For the purposes of this study a residential water treatment (RWT) system is defined as:

Point-of-entry (POE) systems: Point-of-entry or whole house systems treat all the water entering the home.

Point-of-use counter top (CT) systems: Counter top systems can either be placed on the kitchen counter or can be wall mounted (typically in Asia). 

Point-of-use under-the-sink (UTS) systems: The UTS systems are usually placed under the kitchen sink and do not clutter the kitchen counter.

Point-of-use faucet mount (FM) systems: FM systems have small filters that go directly on the end of a faucet and are relatively easy to install. FM systems have low capacities and low flow rates as compared to pitchers and other types of water treatment systems.

Pitcher systems: These systems are also knows as jug filters in certain parts of the world. Water is filtered by gravity through a filter cartridge, mostly made up of carbon. Pitchers and faucet mount systems are cheap residential water treatment systems available to consumers.

Replacement filters: This study also covers replacement filters.

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