North American Portable Storage Rental Market To Approach $5.0 Billion by 2030

Press Release

portable storage rental market north america

San Antonio, Texas – Undergoing significant transformation, the North American portable storage rental market is fueled by robust demand from construction, commercial, and industrial sectors. Projected to approach $5.0 billion by 2030 for the United States and Canada, the industry demands strategic navigation amid a landscape filled with both challenges and opportunities.

According to a Verify Markets 2024 report on the North American Portable Storage Rental Market, in 2023, the largest end user vertical was construction, closely trailed by the commercial segment. Urbanization, infrastructure development, and construction expansion are the driving forces reshaping North America's economic contours, highlighting the need for flexible storage solutions fostering market growth. Portable storage containers are widely adopted across commercial settings, meeting diverse needs such as e-commerce distribution, retail support, and logistics optimization. This versatility underscores the containers' relevance across various business domains. Adaptable portable storage solutions are increasingly integrated into government, education, and the military sectors, addressing requirements for field hospitals and equipment storages, driving market expansion.

Despite dominance in the market by a few players, consolidation prevails as smaller market participants emphasize differentiation and innovation. One avenue is through the expansion of Value-Added Products and Services (VAPS). VAPS can maximize revenue through customizable solutions and targeted pricing strategies, enhancing competitiveness and revenue growth. An example is Mobile Mini's PRORACK by WillScot which, included in portable storage containers, can considerably expand their functionality. PRORACK introduces adjustable surfaces, enabling configurations for workstations, pipe racks, tool organizers, or general material storage. This adaptability enhances their indispensability across various industries and applications.

Heightened competition underscores the importance of strategic positioning in overcoming persistent supply chain delays and addressing regulatory compliance challenges spanning environmental, zoning, health, and safety regulations. Rental companies should recognize the cyclical nature of the industry and develop strategies for sustained growth and customer diversity. 

Like many industries, the portable storage rental market experiences skilled labor deficits that impede operational efficiency and hinder equipment transportation and maintenance services. Accordingly, market participants must implement strategies for sustained growth and operational resilience. To capitalize on emerging opportunities amidst market uncertainties, exploring untapped markets and optimizing existing resources is vital. Flexibility and affordability are key to meeting evolving construction demands. Understanding market fluctuations and capitalizing on commercial sector opportunities, particularly with e-commerce businesses, is essential for sustainable growth.

The North American portable storage rental market presents promising opportunities amidst dynamic industry trends. Strategic adaptation, innovation, and regulatory compliance are critical for navigating challenges and capitalizing on growth prospects. Through flexibility, innovation, and strategic partnerships, the industry can thrive in an increasingly competitive landscape. Major market participants include: WillScot Mobile Mini Holdings Corp, ATCO Ltd., McGrath RentCorp (acquired by WillScot Mobile Mini Holdings Corp in February 2024), United Rentals, Go Mini’s, MI-BOX Mobile Storage & Moving. CubeSmart, Door to Door Storage, Inc., and UNITS Moving and Portable Storage, among others.

A copy of the North American Portable Storage Rental Market research report can be obtained at www.verifymarkets.com.

  1. This report focuses on the portable rental solutions market.
  2. Our modular space rental market report can be found here.

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Verify Markets’ research methodology consists of extensive primary interviews with key participants in the industry along with an analysis of secondary resources to validate our information. For more information on this report and other research (including custom reports and consulting), contact info@verifymarkets.com or call +1 210.595.9687.